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April 15, 2011


Main Street Oneonta announces a five (5) session “Main Street Business” Series beginning Wednesday, June 15 and running until October 19th. Each session will cover different topics specifically designed to provide resource tools for “Main Street” Business. All Otsego County businesses are welcome and encouraged to attend. The Main Street Business Seminar Series will run from 8:00am-10:00am and be held at the Oneonta Theatre, 43 Chestnut Street, Oneonta.

Each of the five sessions will cover a different topic, focusing on the specific needs of “Main Street” business including, “Focus on the Customer and Grow”; “Bricks and Clicks, Social Media for Retail”; “Creating a Following, Building Repeat Business”; “Building Your Team, Managing Employees and Business Relationships” and “Be a Destination, Building a Successful Main Street”. Devin Morgan of Three Blazes Innovation will provide the content and facilitation of this programming.

Cost for the series is $20.00 per session, with a $5.00 discount for businesses that are a member of any chamber of commerce in Otsego County, including the Otsego County Chamber and the Cooperstown Chamber of Commerce.

It is clear that vibrant downtown areas take an all-hands effort by business owners and other stakeholders to make a downtown area as appealing, diverse, and customer-friendly as possible. Social media and other technologies are bringing sophisticated marketing and customer service within the reach of small businesses. Through customer focus, coordination, and thinking like a destination, Main Streets can once again be the commercial and social centers they were meant to be.

In 2011, Main Street Oneonta spearheaded an aggressive economic and community development initiative based on the National Trust Preservation’s Four-Point Approach. This preservation-based economic development tool enables communities to enhance downtown and neighborhood business districts by leveraging local assets – from historic, cultural, and architectural resources to local enterprises and community pride. It is a comprehensive strategy that addresses the variety of issues and problems that challenge traditional commercial districts.

For more information or to register for the series or an individual session, contact Carolyn Lewis at 607-432-8871 or

Main Street Series.doc

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